FOOD TRUCK WRAP DESIGN GRAPHIC DESIGN PROJECT
For my Graphic Design final at Daytona State College, I had to create a food truck wrap design using Adobe Illustrator. I love Adobe Illustrator and this was really exciting. I created the brand, Mountain Coffee based off my hometown and the types of coffee trucks that you would see there. I really wanted to make something cute and extremely eye catching since it’s a driving billboard.
Text created by scratch on Adobe Illustrator. I wanted it to be blocky and a little messy.
Making the brand:
Alternate logo Versions:
Branding Board:
including logo, alternate logo versions, type, and color palettes.
I then created the menu design for the food truck in Adobe InDesign.
I had maybe too much fun creating all these graphics. I sketched them in procreate and then moved the sketches over to Adobe Illustrator. I then created the characters in Illustrator, saved each one as a PNG with a transparent background, and was able to use them in many different parts of the design process.
![Bear.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/9a85b5f4-1153-46b4-8eb5-93e3105399ee/Bear.png)
![Camper.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/150e0636-418c-49e0-9bd5-6afc7b72b63e/Camper.png)
![Coffee Cup.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/bc2dc7dd-6260-41fa-a723-e178ac5069e0/Coffee+Cup.png)
![Fox.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/e65d8a1d-2015-40d3-b438-36138f888fca/Fox.png)
![Layer 6 Image.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/56162659-8109-40b6-a70c-be07b4f0ea4b/Layer+6%C2%A0Image.png)
![Leaf.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/fe45cde1-01b4-414c-b2e4-e17c81d159a5/Leaf.png)
![Moose.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/76c617d7-ac7b-4c5f-912f-fb86e580802e/Moose.png)
![Mountain CoffeeArtboard 1.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/645d7b51-b968-4d0e-8ed5-8200adf3a6f3/Mountain+CoffeeArtboard+1.png)
![Mountain CoffeeArtboard 1_2.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/c6103c68-eab2-45a2-86e5-2db4276f8b65/Mountain+CoffeeArtboard+1_2.png)
![Mountain CoffeeArtboard 4.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/8ecb633b-7d9f-4c39-9ae2-dc9ab6ec06be/Mountain+CoffeeArtboard+4.png)
![Mountain.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/56aae38f-04da-4396-be3e-0426d5dc21e6/Mountain.png)
![Tent.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/9b37dd35-2e51-474f-a641-7fc74ca3ef40/Tent.png)
![Tree Graphic (2).png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/7d775c4c-73c3-40e9-ac27-84a32fe0ac3f/Tree+Graphic+%282%29.png)
![Tree Graphic.png](https://images.squarespace-cdn.com/content/v1/60f0ef39719e6a2268ce35a5/cc9649d9-401b-410a-b8c9-3b35f5692aaa/Tree+Graphic.png)