FOOD TRUCK WRAP DESIGN GRAPHIC DESIGN PROJECT

 
 
 

For my Graphic Design final at Daytona State College, I had to create a food truck wrap design using Adobe Illustrator. I love Adobe Illustrator and this was really exciting. I created the brand, Mountain Coffee based off my hometown and the types of coffee trucks that you would see there. I really wanted to make something cute and extremely eye catching since it’s a driving billboard.

 

Text created by scratch on Adobe Illustrator. I wanted it to be blocky and a little messy.

 

Making the brand:

Alternate logo Versions:

 

Branding Board:

including logo, alternate logo versions, type, and color palettes.

 
 

I then created the menu design for the food truck in Adobe InDesign.

 
 
 

I had maybe too much fun creating all these graphics. I sketched them in procreate and then moved the sketches over to Adobe Illustrator. I then created the characters in Illustrator, saved each one as a PNG with a transparent background, and was able to use them in many different parts of the design process.

 
Previous
Previous

Hocus Phocus Logo