JUST BECAUSE RACING

Simple Black Text.

It’s important that I offered enough simple versions of the logo since the graphics I created ended up being so detailed. These are good for ads or cover photos and the like, but not great for printing small. That is where a logo version like this is perfect.

 

Just Because Racing is a YouTube account whose founder is a friend of mine. Josh asked me to create something including his current truck and some cool cars, maybe palm trees. I ended up creating a large graphic including all his previous project cars, and then another version with the truck and text. I created some palm tree reflections on the surface of the paint because I didn’t want to include palm trees in a cheesy way.

 

Creating the brand.

Things that were included in the brief were things that were important to Josh, because the YouTube is about him and his race cars. So, I came up with of list of things that I should focus on in order to meet his vision.

  • Palm Trees (Florida native)

  • Black and red color palette

  • Type: Clean and smooth

 
 

Branding Board

Shades of red and black were a large part of the color palette because red compliments racing and the sleek black look matches the black truck that the logo is centered around. It’s a classic color combo.

 
 
 

Visit the Just Because racing YouTube!

Click here.

Previous
Previous

Kasey LeRay Art & Design 2022

Next
Next

Pickles & Peanut Children's Story